A rugby competition is organised by HSBC for its employees every year in order to enhance their team spirit and sense of belongingness. The competition booklet is designed according to HSBC brand guidelines. The booklet uses the principal corporate colours of HSBC, red and white, as the key colours, while the structural and neat layout reflects the formality of the company.
香港上海滙豐銀行(HSBC)每年為員工舉行欖球比賽,藉此增強員工的凝聚力和歸屬感。CC+按HSBC的企業形象指引為活動設計及更新小冊子。設計以代表HSBC的紅色和白色作主色,版面井然有序,不失公司的規模和制度。