CC＋以UJam Store的本地士多營運模式作設計概念的基礎，為他們設計一系列的品牌產品，包括：品牌標誌、網站和宣傳單張。標誌當中的「st多ore」取自廣東話「士多」的諧音，突顯出UJam Store的本地性；標誌中加入了品牌網址，並以星號同底線符號突出「j」字和「s」字，除了方便辨認和閱讀，更強調UJam Store的網店性質；品牌標誌圖案由一塊麵包和「J」字組成，寓意油占多。整體設計充滿玩味，為品牌營造輕鬆愉悅的形象。

The items, including the logo, website and leaflet, are designed to reflect the mission of UJam Store – to sell an array of products online, like a local ‘store’ that you can find in Hong Kong. To emphasise the local and online nature of the business, the ‘st多ore’ in the logo is the local Cantonese pronunciation of the word ‘store’, while the website URL is incorporated into the logo, with an asterisk and an underline highlighting the letter ‘j’ and ‘s’. The logo icon is formed by a piece of bread and the letter ‘J’ – implying the Chinese name of UJam Store. The fun and bubbly design helps communicate the brand’s dynamic image.